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Instagram Best Practices for Beauty Companies
Utilizing social media platforms is a great way to promote business initiatives while attracting new customers. How you use each social...


How To Leverage Niche Platforms
Humans have always desired to belong to a niche community that shares the same interests and beliefs. We fall into categories based on...


Dove Real Beauty Sketches
The ideal beauty standard bombards women and men every day through advertisements, TV, and now social media platforms. As a woman myself,...


How Loving Tan is Killing the Social Media Engagement Game!
As someone who enjoys a good fake tan, I have found myself appreciating Loving Tan’s social media presence! The Aussie self-tanning brand...


How Businesses Can Benefit From Facebook Groups
Facebook Groups are a great place for audiences to join each other in a space to communicate about shared interests. You can create a...


Influencer Marketing in the Beauty Space
Influencer marketing is the collaboration of a brand and an online public figure to market products or services. Though it has been...


Ariana Grande's New Makeup Brand - r.e.m. beauty
The beauty world is expanding as we speak, and I couldn't be more excited! In recent years, it seems there has been a wave of female...


My Go-To Beauty Products!
If you’re a makeup lover like me, you know the struggles of finding that perfect product. One that you don’t mind dropping some $$$ on...
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